Simon White

SEO Specialists are marketers who are responsible for improving a website’s visibility in organic search results. If you work in an agency rather than in-house, you can assume that responsibility for multiple clients’ websites. Sounds like someone you want to hire? We have your back. We searched popular hiring portals like LinkedIn and Indeed for […]

In the last three years, we’ve published: Of course, I’m far from the only person responsible for this output. But I think it’s safe to say that our team knows a thing or two about successfully creating and scaling content. In this guide, you’ll learn how to do the same for your business, step by step.

Even if you’ve written the best blog post in the world, no one will read it without a winning headline. Why? Because you have to win the click. And that is the job of the headline. This post will teach you how to write a compelling headline that draws clicks without being clickbait. But first…

Following this SEO checklist helped us grow our blog traffic to over 640,000 monthly search visits. It works for ecommerce stores, local businesses, affiliate sites—anything. Here’s the checklist: Basic SEO checklist Technical SEO checklist Keyword research checklist Content checklist On-page SEO checklist Link building checklist How to use this SEO checklist Most SEO checklists fail

What is a good website speed? Although the loading time of a website depends on various factors such as hosting server, amount of bandwidth in transit, website design, page elements, browser and device type, the ideal website loading time should not exceed 2 seconds. Key removal: The average page load speed for a website is

A content calendar (or “editorial calendar”) is a system used by content and marketing practitioners to organize, manage and schedule content production. On a macro level, a content calendar gives a top-level overview of everything that will be published over a specific timeframe. What our content calendar looks like On a micro level, each calendar entry

The H1 tag is an HTML heading that’s most commonly used to mark up a web page title. Most websites use CSS to make the H1 stand out on the page compared to lesser headings like H2, H3, etc. But why is the H1 tag important, how do you add one, and what best practices are there?

Since 2015, we’ve grown the Ahrefs Blog from zero to over 600,000 monthly search visits. What’s our secret? Consistency. We’ve been using the same SEO strategy for the past six years, and it works well. In this guide, you’ll learn: But first, let’s make sure we’re on the same page. Blog SEO is the process of writing

Local keyword research is the process of finding keywords that people search for when looking for local products and services. Ranking for these keywords drives targeted local traffic to your website and sends more customers your way. But how exactly do you do local keyword research? In this guide, you’ll learn: Why is local keyword research

Lead generation is the process of attracting, engaging and capturing the interest of your target market. Getting more leads is important because it gives you the ability to nurture your relationship with potential customers and bring them closer to buying your product or service. In this post, you’ll learn 10 different lead generation tactics that