Free SEO tools to help you dominate your competition as a newbie SEO

This post was sponsored by Ahrefs. The opinions expressed in this article are those of the sponsor.

Could your website use performance improvements, but you’re not quite sure where to start?

Are you looking to improve your search engine rankings but still get the SEO expertise required to do it?

You probably already know that you need an advanced suite of SEO tools that can help you go from beginner to SEO pro.

What if you could get these SEO tools for free?

Ahrefs Webmaster Tools (AWT) can help you with various SEO tasks, for example:

AWT packs all the power of Google Webmaster Tools, without the complicated learning curve.

So if you’re looking for free SEO tools that are beginner-friendly, Ahrefs has you covered.

Ahrefs fills in the functionality gaps left by Google Search Console (GSC). While GSC only provides a limited scope of your site’s data, AWT shows you the whole picture.

Ready to improve your site’s optimization to increase traffic and conversions? Now you can benefit from professional SEO tools without the big investment.

Here we break down the features and benefits of Ahrefs Webmaster Tools to help you get started.

Ahrefs Webmaster Tools: Quickly Uncover Your Website’s Technical & On-Page SEO Issues

Get your free SEO tools now →

When running a small business, analyzing your website and monitoring its performance regularly is critical.

And if you’ve ever wondered why your website isn’t ranking in search results, you can find out without paying for an expensive SEO tool.

In fact, Ahrefs’ Webmaster Tools gives you a completely comprehensive analysis of your website for free.

Get your free, complete SEO analysis now →

As the tool crawls all your web pages, you’ll get an overall health score for your site, which not only flags all possible SEO issues, but also recommends detailed advice on how to fix them.

This comprehensive website audit allows you to check for more than 100 predefined issues, grouped by the following types:

Google Search Console, on the other hand, only monitors a handful of issues and provides very limited suggestions on how to resolve each issue.

With Ahrefs’ Data Explorer, you can control various data points and create custom filters based on a variety of parameters. This tool also allows you to see all the details of each specific URL on your website, including incoming and outgoing links, hreflang, pagination, duplicates and resources.

AWT even makes it easy for you to track your progress and schedule automatic reviews for your projects. Additionally, you can stay up-to-date on Google’s mobile-first indexing by crawling the mobile version of your site.

Try this free SEO audit tool and start improving your website’s SEO health today!

Free Tool: Indexability Report

AWT users can access an in-depth indexability report for their website.

It is important to index your website’s content in order for it to be discovered by Google and ranked in the search results.

Indexing refers to how search engines organize information based on the content of a website.

“It’s a basic report because without indexing, pages are invisible to search engines and can’t bring in any search traffic. If there are any canonicalization issues or misplaced ‘noindex’ tags, this report will let you know.”

Free Tool: Internal Pages Report

One of the worst things a user can experience while browsing a website is a series of 4XX or 5XX response codes (like the 404 page not existing code).

With Ahrefs’ webmaster tools, you get an internal pages report that helps you find broken pages on your site.

Then, by adding a column to the report, you can see the number of referring domains to these pages.

This report also highlights pages that use the HTTP protocol instead of HTTPS, which also affects Google rankings as part of the Page Experience signals.

Free Tool: Links Report

The link report in AWT shows any problems with links on your site, for example:

Free Tool: Content Report

If you want your business to rank high on the search engine results pages (SERPs), it’s important to optimize your content – ​​and Ahrefs’ webmaster tools will help you stay on top of things that would normally slip through the cracks.

“For low-hanging on-page optimization opportunities, visit the content report. Some issues can directly hinder your ability to rank, such as title tag issues.”

Sign up for Ahrefs Webmaster Tools and experience the difference this website auditing service can make to your website.

Ahrefs’ Site Explorer Suite: 3 Powerful SEO Tools In 1 Intuitive Interface

SEO tools included with a subscription:

Competitive research can be a complex task for website owners – but it doesn’t have to be.

What if there was a comprehensive research platform that combined the power of three separate SEO tools?

Site Explorer is the ultimate research tool for small businesses looking to get a leg up on the competition.

You get an in-depth report for all websites or URLs in the following areas:

Organic Traffic Research

If you’re looking for keyword ideas to help your site rank higher in search results, it can be helpful to know how others in your field are ranking.

This is where organic traffic research comes in.

By finding out which keywords your competitors are ranking for, as well as which terms and pages bring in the majority of their search engine traffic, you can better plan your strategy.

Ahrefs makes it possible to analyze the search volumes of other websites in your industry and adjust the page content accordingly. Just enter your competitor’s website in Site Explorer and browse the “Organic Search” section of the reports.

“Ahrefs monitors over 150 million keywords in the US alone (+ more for over 150 countries), so we have enough coverage to paint an accurate picture of websites’ organic search traffic.”

Site Explorer shows you all the known keywords that affect ranking, while Google Search Console only gives you the top 1000. Ahrefs also provides the following details, which GSC does not:

Backlink Checker

Site Explorer also allows you to dissect the backlink profile of a particular website.

Links continue to be one of the strongest ranking factors for most search engines, so if you want your site to rank high in SERPs, you’ll want to make sure you have a well-rounded backlink profile.

A website’s backlink profile consists of the total number of links pointing to it, as well as the quality, authority and relevance of the referring domains.

Considering a link building campaign for your small business?

Use Ahrefs’ Site Explorer to evaluate the profiles of your competitors and see how you stack up.

Once you’ve navigated to the “Backlink Profile” section of the tool, you’ll be able to see which sites are linking to your competitors’ sites and assess the quality of their backlinks.

“Ahrefs has the fastest backlink crawler in the industry and boasts the world’s largest index of backlinks (nearly 30 trillion links), making Site Explorer the best tool for backlink research.”

While Google Search Console only shows you the top 1,000 link results for a particular URL, Ahrefs Webmaster Tools gives you all known backlinks, plus a host of other useful metrics.

As the digital landscape becomes more and more competitive, you need to be smarter about the paid traffic sources you invest in.

If you’re planning your search advertising strategy, it can help to know where your competitors are sending paid traffic. And this is where Site Explorer comes in.

Ahrefs helps you find out if your competitors are buying PPC ads and what keywords they’re bidding on.

In the “Paid Search” section of the Site Explorer reports, you get access to:

Are you ready to access the valuable data you need to succeed online? Sign up for Ahrefs Webmaster Tools now and find out how Site Explorer can give your business a competitive edge.

Start Using Ahrefs’ Webmaster Tools & Step Up Your SEO Strategy

With AWT, you can use SEO data to evaluate your site’s value and make the necessary adjustments to improve your rankings.

Ahrefs lets you look past Google Search Console’s 16-month organic traffic limit and instead provides a full report of your site’s traffic patterns. This can help you spot traffic drops that may have coincided with Google’s core updates and ensure your site is always compliant with the latest search engine requirements.

In addition, you can see how fast you are getting backlinks and keywords, as well as assess the quality of your backlinks as well as your competitors.

You can even see which of your websites have a chance to go from the second to the first SERP and detect negative SEO attacks (through spammy anchors or sudden spikes in referring domains) to get ahead.

The benefits of using Ahrefs Webmaster Tools are limitless – so what are you waiting for? Try AWT now and take your website to the next level.

How to do SEO for beginners?

Can I learn SEO on my own? It is a fact to learn that all education is self-education. Although others can facilitate learning, no one can teach you anything – they can only inspire you to learn yourself. That means if you want to learn search engine optimization (SEO), you need to take matters into your own hands.

How can I start SEO for beginners? Steps to become an SEO expert

  • Learn the basics of how search engines work.
  • Understand SEO strategies and concepts.
  • Attend SEO training.
  • Stay up to date with industry trends and news.
  • Get to know SEO tools.
  • Experiment with SEO tactics on your website or blog.
  • Show employers your efforts and results.

What should I learn first in SEO?

Keyword research should be the very first step in your SEO journey. It’s especially important in two common scenarios: Getting to know your niche – when starting a new website, keyword research can provide a good overview of which subtopics are of interest to people in your niche or industry.

Does Google have free SEO tools?

Google’s SEO tools are a great place to start. Since the search engine currently accounts for 70% of all searches, their SEO tools utilize the most accurate and comprehensive data source. The best thing about using these tools is that they are completely free and generally unlimited.

Is SEO free on Google? It costs nothing to appear in organic search results like Google’s, and making changes to improve your site’s SEO can have a big impact on your search rankings over time. Find out more about how Google’s organic search works and find tips to get started here.

Can SEO be done for free?

Ahrefs SEO Toolbar is a free extension for Chrome and Firefox that allows you to check for broken links, track redirect chains and highlight nofollow links for any website. It also generates an on-page SEO report that includes the website’s: Title. Meta description.

Can I do SEO on my own? If you’ve been wondering, “Can I do SEO myself?” the answer is definitely. You don’t need to hire an outside agency to improve your SEO, and this guide gives you some basic SEO tips to get you started.

Is SEO free? Average SEO costs are $100-$250 per hour for US SEO agencies. SEO costs often range from $2,500 – $10,000 per month for US agencies. The average SEO plan costs $2,819 per month (per Ahrefs) Overseas SEO companies can charge $10-$50 per hour.

Which SEO tool is the most effective and simple to use?

Ahrefs: SEO Keyword Tool Ahrefs is one of the most recommended SEO tools on the web. It is second only to Google when it comes to being the largest search bots. SEO experts can’t get enough of Ahrefs’ Site Audit feature as it is the best SEO analysis tool out there.

What is Simple SEO Tool? Simple SEO helps users understand SEO through a personalized SEO action plan and performance tracking reports to ultimately increase website reach and sales.