On March 4th we experienced more Google search turbulence, possibly an update to Google’s search rankings then. John Mueller of Google says they are speeding up the SafeSearch filter classification process. The translated indexing issue we talked about last week came from the Google Cloud team, ironically. Google says the indexing issue could be related …
Marketing is changing faster than ever. Those of you who aim to become T‑shaped marketers or who manage entire marketing departments know it best. Chasing after the latest marketing fads may provide some short-term results, but marketing strategies can’t rely on that. For long-term marketing planning, you need strong foundations: strategies and tactics that have shown …
8 Digital Marketing Trends That Will Continue in 2022 Read More »
How do you instantly tell the difference between a good SEO and a bad one? Look at their SEO reports. Bad SEO reports – Clients get lost in pointless data, don’t know what work was done, and get no insightful comments. Good SEO reports – Clients see key data summaries and easy-to-understand insights and overview of …
Steal Our SEO Report Template (Inspired by SEO Experts) Read More »
At Ahrefs, we write a lot of content. We have over 320 blog posts and more than 200 videos published on our YouTube channel—most of which are scripted. Needless to say, we know a thing or two about creating awesome content that your audience wants to consume. In this post, we’ll cover 13 best practices …
What Is Content Writing? 13 Tips for Creating Amazing Content Read More »
Most people choose WordPress as their website’s CMS because it’s easy to use and SEO friendly out of the box. Both of these things are true, but it’s important to remember that WordPress is just a content management system (CMS). So the mere fact that you’re using WordPress isn’t enough to rank on search engines. Luckily, …
Over the past few years I’ve seen more and more people say that links are dead, don’t matter to rankings, or have lost their meaning. Links are a confirmed important ranking factor, so I thought it would be interesting to test their effect. Instead of linking to pages, I thought the easiest way to test …
Do Links Still Matter for Rankings? A Study by Ahrefs Read More »
Many people believe that having multiple pages about the same thing confuses search engines and leads them to rank the “wrong” page. In the words of Patrick Stox, this whole idea is “preposterous.” He’s right. Having multiple pages about the same thing can lead to unexpected or undesirable rankings, but it doesn’t always mean that …
Local SEO is the process of increasing your business’s presence in local search to attract more customers or clients. Plenty of guides show you how to do local SEO from start to finish. But they can be daunting, as it’s a complex subject. So, in this guide, we’ll keep things simple with eight tips to …
Es ist unmöglich, Ihre SEO-Bemühungen zu priorisieren und eine Genehmigung zu erhalten, ohne zu wissen, was für Ihre Website funktioniert und was nicht. Das liegt daran, dass Sie keine rationalen Entscheidungen treffen können, ohne zu wissen, welche Ihrer SEO-Bemühungen zu Ihren SEO-Zielen beitragen (und nicht). In diesem Leitfaden erfahren Sie, wie Sie dieses Problem mithilfe …
Das Suchvolumen ist wahrscheinlich die am häufigsten verwendete Kennzahl im SEO. Es hilft uns, die Popularität verschiedener Keywords zu messen und den Suchverkehr vorherzusagen, den wir durch das Ranking für sie erhalten können. Aber allzu oft nehmen unerfahrene SEOs die Keyword-Suchvolumenmetrik für bare Münze, was zu schlechten Marketingentscheidungen und der Verschwendung wertvoller Geschäftsressourcen führt. In …
