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Recent Posts

  • Building Stronger Communities Through Local Engagement and Collaboration
  • Advanced UX Metrics: Going Beyond Basic Analytics to Measure Real User Experience
  • Discover the Latest Indianapolis Web Design Trends for 2023
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  • Content Strategy for SEO: How Quality Content Drives Traffic and Rankings
  • How to Choose the Best SEO Optimization Expert for Your Business

Top SEO Agencies in January, According to DesignRush

SEO Basics /

SEO generates twice as much revenue as other channels. DesignRush has published the best SEO agencies that help brands reach more potential customers and drive sales. , /PRNewswire-PRWeb/ — According to BrightEdge, organic search generates 2x more revenue for B2B companies compared to any other channel. SEO also holds the majority share of trackable web […]

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Google updates image SEO best practices and Google Discover documents

SEO Basics /

Search Engine Land » SEO » Google Updates Image SEO Best Practices and Google Discover Docs Google has made a couple of tweaks to two of its SEO-related help documents. The changes include specifying that the title and link elements are most important to the RSS feed that follows Google Discover, and that Google parses

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The Yoast SEO 20.0 update brings big changes

SEO Basics /

Version 20.0 released by Yoast introduces major changes to the user interface intended to make it easier to optimize a WordPress website. New User InterfaceContents1 New User Interface1.1 A Yoast Settings Card1.2 Yoast API Integrations Page2 How long does it take for Yoast SEO to work?2.1 Does Yoast SEO actually work?2.2 Does SEO work instantly?2.2.1

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Top 7 SEO keyword research tools for agencies

SEO Basics /

All successful SEO campaigns are based on accurate and comprehensive data. And that process starts with the right keyword research tools. Of course, you can manually collect keyword data yourself. But while you’re saving the cost of a premium tool, manual keyword research is costing you money A good SEO keyword research tool eliminates a

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13 Key SEO Metrics to Track in 2023

13 Key SEO Metrics to Track in 2023

SEO Basics /

There is software to track almost all SEO data. For marketers, this is both a blessing and a curse. Access to data helps in making smart marketing decisions and when properly analyzed, helps in a deeper understanding of users. That said, having access to data doesn’t necessarily mean you have to monitor it, especially if

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10 Tools You Can Use for SEO Competitive Analysis

SEO Basics /

A successful search engine optimization strategy includes competitive analysis. The tools available today offer incredible value at generally reasonable rates. They help users do more in less time, and many may find that the tools are so useful that they essentially end up paying for themselves. Here are 10 popular SEO competitive analysis tools, their

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Using Excel For SEO: 7 Important Tips & Tricks You Didn’t Know

SEO Basics /

It may not look like one of the fancy paid SEO tools you’re used to logging in to, but Excel remains one of the most versatile and powerful tools in the SEO professional’s toolbox. You can use Excel to track and analyze key metrics such as ranking, website traffic and backlinks. Use it to create

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A Guide to Business SEO Strategy for SaaS Brands

SEO Basics /

Software as a Service (SaaS) is a very unique but profitable business model when combined with a successful marketing strategy. As the cost of hosting cloud networks and applications tends to decrease with additional customers, SaaS companies need to grow their subscriber base quickly to thrive in a competitive market. Over the years, I’ve found

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When is the right time to do a content audit for SEO?

SEO Basics /

Today’s Ask SEO Question comes from Nick, who asks: “Which period is most important for content analysis? My traffic changes are based on Google Algorithm updates and there is also a certain season. Should I use one year of performance data to influence my strategy or would it be better to use smaller data sets?”

When is the right time to do a content audit for SEO? Read More »

Website Indexing for Search Engines: How Does It Work?

Website Indexing for Search Engines: How Does It Work?

SEO Basics /

Indexing websites is one of the first steps (after crawling) in a complex process of understanding what web pages are for in order for them to be listed and served as search results by search engines. Search engines are constantly improving how they crawl and index websites. Understanding how Google and Bing crawl and index

Website Indexing for Search Engines: How Does It Work? Read More »

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